What to Check Before You Hire an SEO Expert?
Hiring the wrong SEO person doesn't just waste a budget. It can leave your site worse off than before, with spammy links to clean up or pages rewritten in ways that lost rankings. A little checking upfront saves a lot of trouble later. Know What You Need Before You Start Looking SEO covers very different jobs. Technical fixes, content, link building and local optimization all need different skills. Write down the problem you're trying to solve and the result you'd consider a win. You'll filter candidates much faster, and you'll spot the ones who pitch everything regardless of what you actually need. It also helps to know your rough budget and timeline. An expert can't tell you whether your goals are realistic if they don't know what they're working with. Ask for Proof, Not Promises Anyone can say they've grown traffic. Ask for screenshots from Search Console or analytics for a real project, with dates. Ask what they did, specifically, a...